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Betting in Finland is as old as the nation because Finns had been gambling before the first Gambling Act in 1966. Meanwhile, the 2011 amendment of the Act compelled all bookmakers in Finland to be licensed locally. Since no explicit restriction is placed on offshore gambling operators, Finn's punters have extensive bookmaker options, but all cannot be trusted.
Many new bookmakers are entering the Finish betting industry, but which ones should you trust? Our team has researched Finland's best new betting sites and analyzed their offerings, licenses, security, and other important things you should know.
Below, we will discuss the best new bookies in Finland, catching you up on the workings of the Finnish sports betting scene.
List of The Best New Betting Sites in Finland 2025
There are a variety of reasons to choose a new betting site over established bookmakers in Finland:
Newer sites may offer more competitive odds, innovative features, and unique promotions.
They also have a fresher look and feel and may provide a more modern and user-friendly interface.
New betting sites often have smaller player pools, which can result in less competition and potentially more profitable opportunities.
5 Best New Bookmakers in Finland
After multiple evaluations of the new betting sites in Finland, we have ranked the best new bookmakers in the country. Below are the top 5 new bookies in Finland.
BillyBets Bookmaker #1
While BillyBets tops our ranking for the best new bookmakers in Finland, this doesn’t mean it is the best. But this bookmaker, founded in 2024, is one of the best new bookies in Finland. Licensed by the Philippine Amusement and Gaming Corporation, BillyBets is owned by Liernin Enterprises LTD.
The bookie offers top betting services across 30+ sports with impressive markets and odds. Wagering here is straightforward with a user-friendly website. It offers 100% of the first deposit amount up to a maximum of €100.
Drip is an incredible new bookie founded in 2023. While primarily focused on its casino section, this platform excels greatly in its sportsbook. Registered and licensed under the Curaçao Gaming Control Board with license No. OGL/2024/169/0146, the bookmaker is one of the top new bookies in Finland.
The sportsbook makes it to our list due to its dynamic experience, and it offers to different Finnish players with different tastes and interests. The secure bookie offers a 300% welcome bonus on the first three deposits.
Legiano is another top betting site that serves Finns. Founded in 2024 and licensed by PAGCOR (number 22-0025). With over 30 sports, numerous betting markets, and competitive odds, you will enjoy betting on Legiano. The site is simple to navigate with multiple payment methods and a 100% Welcome Bonus up to €200.
Boomerang-bet has been in the Finnish betting market since 2023, and it is one of the top 5 bookmakers in Finland. This betting platform, owned by Casbit Group N.V. and with a Curaçao license, offers more than 30,000 sporting events per month.
With enhanced odds on their sporting events, especially, this bookmaker has one of the best odds available for Finnish bettors. The brand is dedicated to player safety, so it made it to our top 5.
Mr.Pacho is another new bookie in the Finish betting ecosystem. Launched in 2023, the bookmaker is owned by Rabidi N.V. Their parent company is licensed by the Curaçao eGaming Commission and is headquartered in Curaçao. At first glance, many users will fall in love with the graphics on the website and interesting betting features like boosted odds, fast markets, bet builders, and other awesome features. These features and easy means of payment make it one of the best new bookmakers in Finland.
Before ranking Finland's best new betting sites, we adequately an array of new Finland bookmakers, ensuring they satisfy conditions that make betting enjoyable for punters. These factors are:
1
Licenses
To some extent, licensing is an indicator of the credibility of new Finland betting sites. Meanwhile, the best new bookmakers in Finland have licenses from MGA, Curaçao eGaming, UKGC, and other top regulators. Requirements for being certified by these regulators are strict, making offshore betting safe and fair.
2
Security and Trustworthiness
Reliability is crucial when evaluating bookmakers. The featured platforms ensure safety with SSL encryption, protecting user data and transactions. These bookmakers have also earned trust through verification by numerous players, demonstrating their commitment to secure, fair, and transparent betting experiences.
3
Bonuses and Promotions
Our team also evaluated the available bonuses and promotions before ranking the best new bookmakers in Finland. Welcome bonuses, cashback, reload, and referral bonuses are good examples. Bonuses increase the punter’s betting budget.
4
Odds and Payout Percentages
Our experts also examined the odds quality and odd format of the best new bookmakers in Finland to ensure they offer competitive deals. These online bookies also offer a high payout percentage.
5
Variety of Betting Markets
We also check the number of betting options available on the best new bookmakers. These betting sites offer exciting markets across all sports, and Match Winner, Totals, Handicap, BTTS, etc, are some common markets on the site.
6
Payment Methods
Access to easy, fast, and safe means of deposits and withdrawal is another vital aspect of gambling. Before ranking our best new betting sites in Finland, we need to consider some reliable banking methods, such as e-wallets, bank cards, cryptocurrencies, etc.
7
Betting Features
Features like cashout, in-play, and live-streaming are common on new bookies, making betting more enjoyable. In-play allows betting on live games while live-streaming broadcasts live matches. Cashout features enable you to take winnings or reduce loss before a betting slip is fully settled.
8
Customer Support
Access to qualified customer support is crucial, especially for new players seeking assistance. Our experts thoroughly evaluate this aspect, considering factors like availability of support hours, response times, and the variety of communication channels, such as live chat, email, and phone, to ensure players receive timely and effective help.
How New Betting Sites are Regulated in Finland?
Gambling in Finland is regulated by several bodies that work hand in hand with one another to create a safe gambling atmosphere.
The regulators are Veikkaus Oy, the Ministry of the Interior, the Finnish Competition and Consumer Authority (FCCA), and the National Police Board.
Meanwhile, the Ministry of Interior sets policies and oversees every gambling-related activity in the country. Veikkaus Oy manages all sports betting, natural lottery, and all gaming activities. While the National Police Board enforces regulations to ensure compliance, the FCCA enforces and monitors gambling adverts in Finland. FCCA also provides consumer protection in Finland's gambling industry.
New Betting Site Features
New betting sites in Finland offer interesting features that traditional bookies are missing. Below are the new betting features you should know about.
1
Wide Use of Cryptocurrency
The use of cryptocurrency is a big improvement in the world of betting. Not only for the bettors in Finland but also around the world. Cryptocurrencies provide an extra layer of security and privacy for most users who don’t want to give off their banking details to bookies.
2
Live Streaming
Many new sports betting websites now offer live streaming options. This feature was and is rarely seen in classic bookies operating in Finland. New bookies offer live streaming of various sporting events, which enhances a user's live betting experience.
3
Odds Boosts
New bookmakers often provide incentives to keep players engaged, such as regular odds boosts. Some platforms allow players to enhance their odds multiple times a week, while others offer significant short-term price increases. Staying alert to these opportunities.
New Online Bookmakers Vs. Established Betting Sites
While we’ve explained some features available on new bookies in Finland, we believe it's best to compare these classic bookmakers to these new bookmakers. After our in-depth research on bookmakers operating in Finland, these are the top differences we found:
Features
New Betting Sites
Old Betting Sites
⭐ User Interface
Exciting, Modern, and user-friendly.
The basic interface, but it's effective.
📱 Mobile Compatibility
Fully optimized for mobile users with extensive features.
Limited mobile functionality and sometimes missing.
💳 Payment Options
Extensive payment methods, including new e-wallets and cryptocurrencies.
Few payment options, mainly bank cards and transfers.
🎁 Promotions and Bonuses
Exciting new bonuses with less strict rules.
Standard bonuses with strict rules.
💬 Customer Support
24/7 support via chat, email, and various channels.
Limited support channels.
Best Payment Methods at New Betting Sites
Bank Cards Betting Sites
Cryptocurrency Betting Sites
e-Wallets Betting Sites
Bank Transfer Betting Sites
Bookmakers need to offer secure and varied payment methods that are suitable for Finnish bettors. Many new betting companies in Finland understand this, and these are the payment methods available:
Payment Method
Type
Deposit Limits
Deposit/Withdrawal
Payment Fee
Debit/Credit Cards
€10 - €10,000
✅/✅
Depending on the transacted amount.
Bank Transfer
€10 - €10,000
✅/✅
Depending on the transacted amount
Digital Payment
€10 - €5,000
✅/✅
None
Digital Payment
€10 - €5,000
✅/✅
None
E-wallets
€10 - €20,000
✅/✅
Transaction fees might apply
Cryptocurrency
Varies by coin
✅/✅
Possibly transaction fees
Bank Cards: New Finland bookmakers accept payment through debit and credit cards like VISA and Mastercard. This method is safe and fast but only suitable for bettors with bank accounts.
Cryptocurrencies: Cryptocurrency enthusiasts in Finland can use crypto funding and withdrawal methods for new bookies. These methods are safe and fast. New bookmakers in Finland accept BTC, ETH, USDT, LTC, and other digital assets.
E-wallets: E-wallets are fast, safe, and straightforward. Finns can deposit and withdraw without linking their bank card details. Muchbetter, Neteller, and Skrill are common examples. However, some might charge punters for their services.
Bank Transfer: You can also fund and withdraw via direct transfers between your new betting apps and bank. Your local bank must support this method before you can use it. Some, however, charge little fees for service rendered.
Bonuses You May Get at New Betting Sites
The best new betting sites offer different bonuses to new and existing users. This helps attract bettors to new bookies and also increases betting budgets. The following are some common bonuses on new betting sites in Finland.
1
Welcome Bonus
Welcome bonuses are given after sign-up or first deposits as welcome gifts. It can be a deposit match, no deposit, or free bet bonuses. Finns should ensure they read the bonus terms to know how the bonus offers work.
2
Cashback Bonus
Cashback helps bettors get part of their lost wager back as free bets. The firm will state the required terms like minimum stake, odds, and how many games let your bet down. Once the criteria are met, a free bet is given.
3
Odds Boost
Odds boost grants bettors chances to increase their possible win to a specified percentage. It works best for Acca, and bettors must follow the instructions concerning minimum odds and the lowest number of games qualified for this promotion.
4
Loyalty Scheme
New bookmakers in Finland reward bettors who constantly wager on their bookie. Perks like generous bonuses, loyalty coins, etc., are given. Joining the loyalty scheme is usually free for most bookies.
Many new bookies in Finland offer mobile apps to help enhance user experiences with their mobile apps. These apps are available on the App Store and Google Play Store and have almost all the features of the desktop platforms. Below are the top new bookies with betting apps:
Boomerang: The Boomerang mobile app is well-designed to ensure user satisfaction. Deposits and withdrawals can be made through the app, as well as placing bets. On the mobile app, Fins can enjoy betting tools like cash-out and stats. The Boomerang mobile app is easy to navigate and loads smoothly and fast. Fins using this bookie mobile app can also enjoy bonuses like odds boost.
Drip: Drip has an iOS and Android mobile app that Fins can use to place bets while on the go. Using these apps, users can place pre-match bets as singles or accumulators. They can even place live bets using the mobile app. These apps are well-designed and secure, which ensures user data is well protected.
BillyBets: Known for excellent bonuses, BillyBets also offers Android and iOS apps that can be downloaded and installed with ease. Boasting a clean UI, and a fast-loading and easy-to-navigate app, Billybets offers one of the best apps in the Finnish betting industry.
On the bookie’s mobile apps, you can place bets, claim your bonuses, and make deposits, and withdrawals securely and easily.
Best iOS Betting Apps
Here are the best iOS betting apps, known for their ease of use, secure features, and great betting options.
Bookmaker
Bonus
Key App Features
100% First Deposit Bonus up to €200
Excellent interface
Live streaming available
Supports local payment methods
Good quality odds
300% welcome bonus on the first three deposits up to €200
Clean UI layout
Various payment methods
High-quality betting odds
Best Android Betting Apps
Discover the top Android betting apps, offering user-friendly interfaces, secure features, and a variety of betting markets.
Bookmaker
Bonus
Key App Features
300% welcome bonus on the first three deposits up to €200
Clean UI layout
Various payment methods
High-quality betting odds
100% First Deposit Bonus up to €200
Easy-to-navigate website
Quick and responsive app
Smooth interface
Responsible Gambling on New Betting Sites
Responsible gambling is not a strategy. It is more of a set of rules that gamblers need to set in order to regulate their gambling activities for their safety. Gambling addiction is a very important topic that has various dangerous consequences on people's lives.
It is important to ensure you’re gambling responsibly when betting on sports events. This can be done by monitoring your money and time spent when carrying out your betting activity. Also, some bookmakers offer tools on their platforms to help enforce these rules.
Some responsible gambling tools available on some Finnish bookies are:
Self Exclusion
Deposit Limits
Time Out Notifications
Self Assessment Tests
If you are currently struggling or feel like your betting activities have been excessive, please seek professional help or contact these professional organizations to help you.
https://www.peluuri.fi/en
https://www.gamblersanonymous.org
FAQ. Frequently Asked Questions
Yes, online betting is regulated in Finland. While Finland has a monopoly of gambling via the state-run Veikkaus, there are no Finnish laws that stop Fins from betting on international betting websites.
As of the time of this review, we didn’t find any Finish bookie offering no deposit bonuses.
Sports betting is very popular in Finland, with Football taking the lead. Other sports, like ice hockey and tennis, are also loved by the Fins.
We can’t certainly say that a bookmaker is the best. Different individuals have different preferences about what’s best for them, but some top options are BillyBets, Drip, and Legiano.
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